I spent this afternoon out with my yoga teacher friend Sue, driving around West Oxfordshire whilst we were busy marketing ourselves and our services. Would you ever think that marketing and advertising could be such fun? But it was, great fun!
We went direct to Chipping Norton, a small Cotswold market town where we have successfully advertised before, and we know exactly where to go! First, we found a small cafe that we hadn't seen before and went in for a coffee - especially a we'd seen posters in their side window. Low and behold, inside as we ordered our refreshments, we noticed a cork board where others had pinned small flyers and an assortment of business cards. As we waited for our coffees to be made, we chatted to the young women behind the counter who readily agreed that we could add our information there free of charge. How kind!
We sat down and when our drinks were brought over, we engaged them in conversation and jollity, for both of us were in a joyful mood. They were very interested in my readings, we spoke to them about the importance of social media in contemporary advertising and encouraged them to set up a Face Book page and Twitter account for their business. We even explained how to set it up and how to use it! We thoroughly enjoyed the coffees, honestly the best decaff I have ever tasted and they even served it with soya milk for me! So, if you enjoy your coffee with a dairy free milk option, head for Grind & Dine where you will be catered for and looked after really well.
We left and crossed the road to pin some of Sue's flyers on a notice board, and on turning round, there was the cafe owner taking photo's of her cafe - hopefully ready for her Face Book business page! We'd not only had a lovely chat with them, enjoyed some fun, but had also inspired them; and to me that is what life is all about. Inspiring others, empowering others and showing them the way, by sharing our experiences.
Then we went via a nice old fashioned newsagents, to Oats the health food store where we also left business cards and flyers. it may be only a small shop, but it is chock full of a marvelous range of health foods. I avoid wheat as much as I can, and bought 4 packs of non wheat crispbreads - spelt, multi grain, oat cakes and some made from chestnut flour. These will keep me going for ages. I was really surprised that no other readers were advertising there, so my new business cards are nice and prominent.
We carried on, calling into small shops and putting up our adverts where we could, and called into the most wonderful little deli we had found on a previous visit to the town. I just had to go in and buy some cheese - they have the most wonderful range of unusual, regional cheeses that you can't buy in the supermarkets, including some lovely locally made ones. Did I buy a local cheese? Nope, I am a fan of blue and soft cheese, so I bought a rather nice traditional gorgonzola (after tasting it first!) along with 3 others. Oh boy, the aroma when I open the fridge is powerful! but i don't mind, it's delicious and along with having lots of laughs and fun today as we worked, we also supported small, independent local specialist shops and everyone was so obliging.
We went direct to Chipping Norton, a small Cotswold market town where we have successfully advertised before, and we know exactly where to go! First, we found a small cafe that we hadn't seen before and went in for a coffee - especially a we'd seen posters in their side window. Low and behold, inside as we ordered our refreshments, we noticed a cork board where others had pinned small flyers and an assortment of business cards. As we waited for our coffees to be made, we chatted to the young women behind the counter who readily agreed that we could add our information there free of charge. How kind!
We sat down and when our drinks were brought over, we engaged them in conversation and jollity, for both of us were in a joyful mood. They were very interested in my readings, we spoke to them about the importance of social media in contemporary advertising and encouraged them to set up a Face Book page and Twitter account for their business. We even explained how to set it up and how to use it! We thoroughly enjoyed the coffees, honestly the best decaff I have ever tasted and they even served it with soya milk for me! So, if you enjoy your coffee with a dairy free milk option, head for Grind & Dine where you will be catered for and looked after really well.
We left and crossed the road to pin some of Sue's flyers on a notice board, and on turning round, there was the cafe owner taking photo's of her cafe - hopefully ready for her Face Book business page! We'd not only had a lovely chat with them, enjoyed some fun, but had also inspired them; and to me that is what life is all about. Inspiring others, empowering others and showing them the way, by sharing our experiences.
Then we went via a nice old fashioned newsagents, to Oats the health food store where we also left business cards and flyers. it may be only a small shop, but it is chock full of a marvelous range of health foods. I avoid wheat as much as I can, and bought 4 packs of non wheat crispbreads - spelt, multi grain, oat cakes and some made from chestnut flour. These will keep me going for ages. I was really surprised that no other readers were advertising there, so my new business cards are nice and prominent.
We carried on, calling into small shops and putting up our adverts where we could, and called into the most wonderful little deli we had found on a previous visit to the town. I just had to go in and buy some cheese - they have the most wonderful range of unusual, regional cheeses that you can't buy in the supermarkets, including some lovely locally made ones. Did I buy a local cheese? Nope, I am a fan of blue and soft cheese, so I bought a rather nice traditional gorgonzola (after tasting it first!) along with 3 others. Oh boy, the aroma when I open the fridge is powerful! but i don't mind, it's delicious and along with having lots of laughs and fun today as we worked, we also supported small, independent local specialist shops and everyone was so obliging.
Now I am looking forward to our next marketing session and I hope it's as much fun as we've had today. Enjoy your work, do something to earn your living that makes your heart and soul sing with joy. If everyone could work like that, the world would be a much happier place.
Blessed be.
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